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I Won Creator of the Year
These stats change constantly, but I think the latest is that we reach, There's tech terms, there's DAU and there's MAU. DAU is daily active users. Of course. Right, so that's like people that are coming every day and we're at like 500 million. When you go to MAU, so monthly active users, we're more like a billion. So it's a lot of people. Wow.
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And so how many people does that reach?
I don't remember offhand what that reached. Reached, but you have to imagine Snapchat reaches over 500 million people every day, like a billion people every month, and then the number one reason they're coming is the camera and chat, and so when brands show u…
Sorry, you just said 500 million a day, a billion a month. You're saying unique viewers? Yeah, I think— A lot of those 500 are repeating throughout every day.
These stats change constantly, but I think the latest is that we reach, There's tech terms, there's DAU and there's MAU. DAU is daily active users. Of course. Right, so that's like people that are coming every day and we're at like 500 million. When you go to MAU, so monthly active users, we're more like a billion. So it's a lot of people. Wow.
Well, Jim, congrats on starting Snapchat and taking it so far. Thank you for joining us on The Views Podcast.
And congrats to you for creator of the year at the Snappies.
And on the trophy, there's no year or anything?