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I Won Creator of the Year
And so there's more competition. And then the other thing, and this is like internet philosophy, but like stories is a great format for when you follow someone and you wanna see everything they did today. It's not a great format to discover content. And people are voting with their time and they're voting for short-form video. And there was a stat that I heard today that people who post a Spotlight every day grow their audience 10 times faster.
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Wow.
Yeah, there's thousands of people all over the world that have this.
Wow, that's sick.
And so there's more competition. And then the other thing, and this is like internet philosophy, but like stories is a great format for when you follow someone and you wanna see everything they did today. It's not a great format to discover content. And people are voting with their time and they're voting for short-form video. And there was a stat that I heard today that people who post a Spotlig…
Spotlight is like the Instagram Reels, like it's Reels. Yeah.
And so I think the combination of Spotlight to have more people find you.
Yeah.